:root {
  --bg: #f3efe5;
  --paper: rgba(255, 251, 244, 0.76);
  --paper-strong: #fcfaf4;
  --ink: #1f2824;
  --muted: #5d675f;
  --line: rgba(31, 40, 36, 0.11);
  --line-strong: rgba(31, 40, 36, 0.18);
  --accent: #183a32;
  --accent-deep: #112a24;
  --accent-soft: #dae4dc;
  --sand: #e7dbc7;
  --shadow: 0 24px 60px rgba(18, 28, 24, 0.08);
  --radius-xl: 32px;
  --radius-lg: 24px;
  --radius-md: 18px;
  --max-width: 1180px;
}

*,
*::before,
*::after {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  min-height: 100vh;
  font-family: "Manrope", "Segoe UI", sans-serif;
  color: var(--ink);
  background:
    radial-gradient(circle at top left, rgba(218, 228, 220, 0.8), transparent 28%),
    radial-gradient(circle at 85% 12%, rgba(231, 219, 199, 0.7), transparent 24%),
    linear-gradient(180deg, #f8f4ea 0%, var(--bg) 32%, #efe9dc 100%);
}

body::before {
  content: "";
  position: fixed;
  inset: 0;
  pointer-events: none;
  background-image:
    linear-gradient(rgba(255, 255, 255, 0.06) 1px, transparent 1px),
    linear-gradient(90deg, rgba(255, 255, 255, 0.06) 1px, transparent 1px);
  background-size: 48px 48px;
  mask-image: linear-gradient(180deg, rgba(0, 0, 0, 0.28), transparent 75%);
}

a {
  color: inherit;
  text-decoration: none;
}

img {
  max-width: 100%;
  display: block;
}

.page-frame {
  width: min(calc(100% - 32px), var(--max-width));
  margin: 24px auto;
}

.site-header,
.sector-band,
.contact-card,
.thesis-card,
.site-footer,
.process-card,
.result-card,
.audience-card,
.positioning-card,
.panel-card {
  backdrop-filter: blur(18px);
}

.site-header {
  position: sticky;
  top: 18px;
  z-index: 20;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
  padding: 14px 18px;
  margin-bottom: 28px;
  background: rgba(248, 244, 234, 0.82);
  border: 1px solid var(--line);
  border-radius: 999px;
  box-shadow: 0 10px 30px rgba(17, 28, 24, 0.04);
}

.brand {
  display: inline-flex;
  align-items: center;
  gap: 12px;
  min-width: 0;
}

.brand-mark {
  display: inline-grid;
  place-items: center;
  width: 40px;
  height: 40px;
  border-radius: 14px;
  font-family: "Sora", "Manrope", sans-serif;
  font-size: 1rem;
  font-weight: 600;
  letter-spacing: 0.04em;
  color: #f8f5ed;
  background: linear-gradient(160deg, var(--accent), var(--accent-deep));
}

.brand-text {
  display: grid;
  gap: 2px;
}

.brand-text strong {
  font-size: 0.96rem;
  font-weight: 800;
  letter-spacing: -0.01em;
}

.brand-text small {
  color: var(--muted);
  font-size: 0.78rem;
}

.site-nav {
  display: inline-flex;
  align-items: center;
  gap: 24px;
  color: var(--muted);
  font-size: 0.95rem;
}

.site-nav a {
  transition: color 160ms ease;
}

.site-nav a:hover,
.site-nav a:focus-visible {
  color: var(--ink);
}

.header-cta,
.button {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 10px;
  min-height: 48px;
  padding: 0 18px;
  border-radius: 999px;
  border: 1px solid transparent;
  font-weight: 600;
  transition:
    transform 180ms ease,
    background-color 180ms ease,
    border-color 180ms ease,
    color 180ms ease,
    box-shadow 180ms ease;
}

.header-cta,
.button-primary {
  color: #f8f5ed;
  background: linear-gradient(160deg, var(--accent), var(--accent-deep));
  box-shadow: 0 16px 30px rgba(17, 42, 36, 0.18);
}

.button-secondary {
  color: var(--ink);
  background: rgba(255, 251, 244, 0.56);
  border-color: var(--line);
}

.header-cta:hover,
.header-cta:focus-visible,
.button:hover,
.button:focus-visible {
  transform: translateY(-1px);
}

.hero {
  display: grid;
  grid-template-columns: minmax(0, 1.05fr) minmax(320px, 0.95fr);
  gap: 32px;
  align-items: stretch;
  padding: 28px 0 18px;
}

.hero-copy {
  padding: 24px 4px 12px;
}

.eyebrow {
  margin: 0 0 14px;
  font-size: 0.82rem;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--accent);
  font-weight: 700;
}

.hero h1,
.section-intro h2,
.thesis-card h2,
.contact-copy h2,
.panel-card-dark h2 {
  margin: 0;
  font-family: "Sora", "Manrope", sans-serif;
  font-weight: 600;
  letter-spacing: -0.045em;
  line-height: 1.02;
}

.hero h1 {
  max-width: 12ch;
  font-size: clamp(3rem, 6vw, 5.4rem);
}

.hero-summary,
.section-intro p,
.panel-card p,
.process-card p,
.result-card p,
.audience-card li,
.thesis-card p,
.contact-copy p,
.contact-points p,
.form-note {
  color: var(--muted);
  line-height: 1.68;
  font-size: 1.03rem;
}

.hero-summary {
  max-width: 650px;
  margin: 26px 0 0;
  font-size: 1.11rem;
}

.hero-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 14px;
  margin: 30px 0 32px;
}

.hero-points {
  display: grid;
  gap: 14px;
  padding: 0;
  margin: 0;
  list-style: none;
}

.hero-points li {
  position: relative;
  padding-left: 20px;
  color: var(--muted);
}

.hero-points li::before {
  content: "";
  position: absolute;
  left: 0;
  top: 10px;
  width: 8px;
  height: 8px;
  border-radius: 50%;
  background: var(--accent);
}

.hero-panel {
  display: grid;
  gap: 18px;
}

.panel-card {
  border-radius: var(--radius-xl);
  border: 1px solid var(--line);
  box-shadow: var(--shadow);
}

.panel-card-light {
  padding: 28px;
  background: linear-gradient(180deg, rgba(255, 251, 244, 0.78), rgba(255, 251, 244, 0.62));
}

.panel-card-dark {
  padding: 28px;
  color: #f4efe5;
  background:
    radial-gradient(circle at top right, rgba(233, 216, 188, 0.12), transparent 34%),
    linear-gradient(180deg, var(--accent), var(--accent-deep));
  border-color: rgba(255, 255, 255, 0.08);
}

.panel-card-dark p,
.panel-card-dark .panel-label {
  color: rgba(244, 239, 229, 0.82);
}

.panel-label {
  margin: 0 0 18px;
  font-size: 0.8rem;
  font-weight: 700;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--accent);
}

.sequence {
  display: grid;
  gap: 18px;
}

.sequence-item {
  display: grid;
  grid-template-columns: 44px minmax(0, 1fr);
  gap: 14px;
  align-items: start;
}

.sequence-item span,
.step-number {
  display: inline-grid;
  place-items: center;
  width: 44px;
  height: 44px;
  border-radius: 50%;
  border: 1px solid var(--line);
  background: rgba(24, 58, 50, 0.06);
  color: var(--accent);
  font-size: 0.92rem;
  font-weight: 700;
}

.sequence-item h2 {
  margin: 2px 0 4px;
  font-size: 1.05rem;
  line-height: 1.25;
}

.sequence-item p {
  margin: 0;
  font-size: 0.96rem;
}

.panel-card-dark h2 {
  max-width: 12ch;
  margin-bottom: 14px;
  font-size: clamp(1.8rem, 3vw, 2.6rem);
}

.tag-row {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  margin-top: 22px;
}

.tag-row span {
  padding: 10px 14px;
  border-radius: 999px;
  background: rgba(255, 255, 255, 0.08);
  border: 1px solid rgba(255, 255, 255, 0.1);
  font-size: 0.93rem;
}

.sector-band {
  padding: 20px 24px;
  margin: 16px 0 30px;
  background: rgba(255, 251, 244, 0.58);
  border: 1px solid var(--line);
  border-radius: 24px;
}

.sector-band p {
  margin: 0;
  color: var(--muted);
  line-height: 1.65;
}

.content-section {
  padding: 54px 0;
}

.content-section-tight {
  padding-top: 38px;
}

.section-intro {
  display: grid;
  gap: 18px;
  max-width: 760px;
  margin-bottom: 28px;
}

.section-intro h2 {
  font-size: clamp(2.2rem, 4vw, 3.6rem);
}

.section-intro p {
  margin: 0;
}

.section-intro-split {
  max-width: none;
  grid-template-columns: minmax(0, 1fr) minmax(280px, 420px);
  align-items: end;
}

.process-grid,
.results-grid {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 18px;
}

.positioning-grid {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 18px;
}

.process-card,
.result-card,
.audience-card {
  padding: 24px;
  background: var(--paper);
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  box-shadow: var(--shadow);
}

.positioning-card {
  position: relative;
  overflow: hidden;
  padding: 24px;
  background: linear-gradient(180deg, rgba(255, 251, 244, 0.82), rgba(218, 228, 220, 0.36));
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  box-shadow: var(--shadow);
}

.positioning-card::before {
  content: "";
  position: absolute;
  inset: 0 0 auto 0;
  height: 3px;
  background: linear-gradient(90deg, var(--accent), rgba(24, 58, 50, 0.18));
}

.process-card h3,
.result-card h3,
.audience-card h3,
.positioning-card h3 {
  margin: 18px 0 10px;
  font-size: 1.12rem;
  line-height: 1.35;
}

.process-card p,
.result-card p,
.positioning-card p {
  margin: 0;
  font-size: 0.98rem;
}

.audience-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 18px;
}

.audience-card ul {
  margin: 14px 0 0;
  padding-left: 18px;
}

.audience-card li + li {
  margin-top: 12px;
}

.audience-card-muted {
  background: rgba(230, 220, 204, 0.4);
}

.thesis-card {
  padding: 36px;
  background:
    radial-gradient(circle at top right, rgba(218, 228, 220, 0.42), transparent 22%),
    linear-gradient(180deg, rgba(255, 251, 244, 0.82), rgba(255, 251, 244, 0.72));
  border: 1px solid var(--line);
  border-radius: var(--radius-xl);
  box-shadow: var(--shadow);
}

.thesis-card h2 {
  max-width: 15ch;
  margin: 0 0 16px;
  font-size: clamp(2.3rem, 4vw, 3.9rem);
}

.thesis-card p {
  max-width: 760px;
  margin: 0;
}

.contact-section {
  padding-bottom: 24px;
}

.contact-card {
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(320px, 440px);
  gap: 28px;
  padding: 32px;
  background:
    radial-gradient(circle at 85% 18%, rgba(218, 228, 220, 0.72), transparent 20%),
    linear-gradient(180deg, rgba(255, 251, 244, 0.86), rgba(255, 251, 244, 0.72));
  border: 1px solid var(--line);
  border-radius: var(--radius-xl);
  box-shadow: var(--shadow);
}

.contact-copy h2 {
  margin-bottom: 18px;
  font-size: clamp(2.2rem, 4vw, 3.5rem);
}

.contact-copy p {
  margin: 0 0 18px;
}

.contact-copy a,
.form-note a {
  color: var(--accent);
  text-decoration: underline;
  text-decoration-thickness: 1px;
  text-underline-offset: 3px;
}

.contact-points {
  display: grid;
  gap: 18px;
  margin-top: 28px;
}

.contact-points strong {
  display: inline-block;
  margin-bottom: 6px;
  font-size: 0.94rem;
  letter-spacing: 0.02em;
}

.contact-form {
  display: grid;
  gap: 16px;
  padding: 24px;
  background: rgba(252, 250, 244, 0.9);
  border: 1px solid var(--line-strong);
  border-radius: 24px;
}

.contact-form label {
  display: grid;
  gap: 8px;
  font-size: 0.94rem;
  font-weight: 600;
}

.contact-form input,
.contact-form textarea {
  width: 100%;
  padding: 14px 16px;
  border: 1px solid rgba(31, 40, 36, 0.14);
  border-radius: 16px;
  background: rgba(255, 255, 255, 0.86);
  color: var(--ink);
  font: inherit;
  transition:
    border-color 160ms ease,
    box-shadow 160ms ease,
    background-color 160ms ease;
}

.contact-form input:focus,
.contact-form textarea:focus {
  outline: none;
  border-color: rgba(24, 58, 50, 0.42);
  box-shadow: 0 0 0 4px rgba(24, 58, 50, 0.08);
  background: #ffffff;
}

.contact-form textarea {
  resize: vertical;
  min-height: 136px;
}

.form-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
  margin-top: 6px;
}

.form-note {
  margin: 0;
  min-height: 28px;
  font-size: 0.95rem;
}

.site-footer {
  display: flex;
  justify-content: space-between;
  gap: 16px;
  align-items: center;
  padding: 24px 0 10px;
  color: var(--muted);
  font-size: 0.92rem;
}

.site-footer p {
  margin: 0;
}

@media (max-width: 1080px) {
  .hero,
  .contact-card,
  .section-intro-split,
  .process-grid,
  .results-grid,
  .positioning-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .hero {
    grid-template-columns: 1fr;
  }

  .section-intro-split {
    gap: 18px;
  }
}

@media (max-width: 820px) {
  .page-frame {
    width: min(calc(100% - 20px), var(--max-width));
    margin: 14px auto 20px;
  }

  .site-header {
    position: static;
    flex-wrap: wrap;
    border-radius: 24px;
    padding: 16px;
  }

  .site-nav {
    order: 3;
    width: 100%;
    justify-content: space-between;
    padding-top: 2px;
  }

  .hero-copy {
    padding: 18px 0 8px;
  }

  .process-grid,
  .results-grid,
  .positioning-grid,
  .audience-grid,
  .contact-card,
  .section-intro-split {
    grid-template-columns: 1fr;
  }

  .content-section {
    padding: 42px 0;
  }

  .panel-card-light,
  .panel-card-dark,
  .contact-card,
  .thesis-card {
    padding: 24px;
  }

  .site-footer {
    flex-direction: column;
    align-items: flex-start;
  }
}

@media (max-width: 560px) {
  .site-nav {
    gap: 12px;
    font-size: 0.9rem;
  }

  .header-cta {
    width: 100%;
  }

  .hero-actions,
  .form-actions {
    display: grid;
    grid-template-columns: 1fr;
  }

  .button,
  .header-cta {
    width: 100%;
  }

  .sector-band {
    margin-top: 8px;
  }
}